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Cortus and Aspen Logic Offer Educational Webinar on Creating ASICs to Enable IoT & M2M Products to Stand Out

Creating ASICs to Enable IoT & M2M Products to Stand Out

Cortus, a technology leader in low power, silicon efficient, 32-bit processor IP, and Aspen Logic, a provider of expert logic design and embedded processing development services announce an educational webinar on creating ASICs for IoT & M2M products. The presentation entitled "Attention IoT Developers: Yes, your Things can stand out!" will run live at 10:00 a.m. PST/ 6:00 p.m. GMT on Tuesday 16th February 2016. The webinar, with 45 minutes presentation and 15 minutes for Q & A, is aimed at engineers and managers with limited or no ASIC design experience who are developing Things for the Internet in categories such as: smart homes/cities, intelligent sensors, electronic shelf labels and wireless communication devices.

At the Creative Think seminar held in July of 1982, an American computer scientist named Alan Kay offered a simple but very powerful message to the attendees: "People who are really serious about software should make their own hardware." Nothing could be truer today in the world of the IoT. However, many IoT developers have little or no experience in ASIC or hardware design, so they make the safe choice and elect to use commercial-off-the-shelf products. What have been their results? Things are created that have little product differentiation from the myriad of other IoT products that are being rushed to market, thus producing disappointing sales.

An application-specific integrated circuit (ASIC) can be a reasonably-priced way of adding differentiation whether at the system-level, in analog circuit design or in a digital system. With IoT applications frequently requiring the use or digital, analog, RF and increasingly on-chip sensors, the silicon technologies used must support the mixing of these types of circuit. The good news for IoT designers is that mixed-signal technologies are generally well-proven, low-cost, mature processes that are both affordable and low risk.

This seminar examines some of the key steps involved in creating a differentiated ASIC including;

What EDA tools are required for developing custom ASICs that support mixed-signal designs?
The important decision criteria for evaluating and selecting processor and system IP cores.
What options are available for ASIC prototyping and production manufacturing?
How to implement hardware security features from simple to very complex that will successfully defend IoT ASICs from unwanted attacks.

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